Kruncher Master Subscription Agreement

KRUNCHER MASTER SUBSCRIPTION AGREEMENT

Introduction

This Kruncher Inc. Master Subscription Agreement (“MSA”) is effective as of the effective date of an applicable signed order form (such form an “Order Form” and such date the “Effective Date”) and is by and between Kruncher Inc., a corporation with a place of business at 541 Jefferson Ave Ste 100, Redwood City, CA 94063, United States (“Kruncher Inc.”), and the customer set forth on the Order Form (“Customer”) (each a “Party” and together the “Parties”).
In the event of any inconsistency or conflict between the terms of the MSA and the terms of any Order Form, the terms of the Order Form control.


1. Services

“Services” means the product(s) and service(s) that are ordered by Customer from Kruncher Inc. online or through an Order Form referencing this MSA, whether on a trial or paid basis, and to which Kruncher Inc. thereby provides access to Customer. Services exclude any products or services provided by third parties, even if Customer has connected those products or services to the Services.
Subject to the terms and conditions of this MSA, Kruncher Inc. will make the Services available during the Term as set forth in an Order Form.


2. Fees and Payment

2.1. Fees

Customer will pay the fees specified in the Order Form (the “Fees”).

2.2. Payment; Taxes

Kruncher Inc. will invoice Customer for Fees, either within the Services or directly, within thirty (30) days of the Effective Date. Customer will pay all invoiced Fees net thirty (30) days from the date of the invoice. Any late payments will accrue interest at a rate of up to ten percent (10%) per year or the maximum rate permitted by law, whichever is lower, at Kruncher Inc.’s discretion. Fees do not include local, state, federal, or foreign taxes or duties of any kind and any such taxes will be assumed and paid by Customer, except for taxes on Kruncher Inc. based on Kruncher Inc.’s income or receipts.


3. Term and Termination

3.1. Term

This MSA commences on the Effective Date and will remain in effect through the Initial Term and all Renewal Terms, as specified in the Order Form, unless otherwise terminated in accordance with this Section.

3.2. Termination for Cause

A Party may terminate this MSA upon written notice if the other Party:

  • becomes bankrupt, insolvent, or is the subject of any similar proceeding;
  • materially breaches this MSA or any applicable SLA and fails to cure such breach within thirty (30) days of written notice; or
  • engages in any illegal behavior related to the performance of this MSA or use of the Services.

3.3. Cancellation

A Party may terminate the MSA and an applicable Order Form with a written communication 30 days in advance.

3.4. Effect of Termination and Survival

Upon termination or cancellation of an Order Form or this MSA, Customer’s access to the Services will be revoked and the account will be deleted in accordance with Kruncher Inc.’s data retention and deletion practices.

The provisions of this MSA that by their nature should survive termination (including, without limitation, payment obligations, confidentiality, intellectual property rights, indemnification, limitations of liability, and governing law) will survive any termination or expiration of this MSA.


4. License and Use of the Services

4.1. License

Kruncher Inc. hereby grants Customer a non-exclusive, non-transferable, and non-sublicensable license to use the Services during the Term, in accordance with this MSA and the applicable Order Form.

4.2. Authorized Users

Customer may designate and provide access to its (or its corporate affiliates’) employees, independent contractors, or other agents to an account on the Services as authorized users (each an “Authorized User”) up to the number of “seats” set forth in the Order Form (unlimited if not specified in the Order Form). Each account may be used only by a single, individual Authorized User, and Customer may be charged for additional seats (if applicable), or Kruncher Inc. may terminate the MSA for cause, if this requirement is circumvented. Customer is responsible for all use and misuse of the Services by Authorized User accounts and for adherence to this MSA by any Authorized Users, and references to Customer herein will be deemed to apply to Authorized Users as necessary and applicable. Customer agrees to promptly notify Kruncher Inc. of any unauthorized access or use of which Customer becomes aware.

4.3. Prohibited Uses

Customer and Authorized Users will not: (a) “frame,” distribute, resell, or permit access to the Services by any third party other than for their intended purposes; (b) use the Services other than in compliance with applicable federal, state, and local laws; (c) interfere with the Services or disrupt any other user’s access to the Services; (d) reverse engineer, attempt to gain unauthorized access to the Services, attempt to discover the underlying source code or structure of, or otherwise copy or attempt to copy the Services; (e) knowingly transfer to the Services any content or data that is defamatory, harassing, discriminatory, infringing of third-party intellectual property rights, or unlawful; (f) transfer to the Services or otherwise use on the Services any routine, device, code, exploit, or other undisclosed feature that is designed to delete, disable, deactivate, interfere with or otherwise harm any software, program, data, device, system or service, or which is intended to provide unauthorized access or to produce unauthorized modifications; or (g) use any robot, spider, data scraping, or extraction tool or similar mechanism with respect to the Services.

4.4. Company Analysis

Customers are entitled to a fixed amount of company analyses each month, as specified in the Order Form. Unused analyses cannot be carried over to subsequent months. If a plan is described as unlimited or if the number of analyses is not explicitly stated, the maximum number of analyses a customer can perform is 500 per month.


5. Confidentiality

As used herein, the “Confidential Information” of a Party (the “Disclosing Party”) means all financial, technical, or business information of the Disclosing Party that the Disclosing Party designates as confidential at the time of disclosure to the other Party (the “Receiving Party”) or that the Receiving Party reasonably should understand to be confidential based on the nature of the information or the circumstances surrounding its disclosure. For the sake of clarity, the Parties acknowledge that Confidential Information includes the terms and conditions of this MSA. Except as expressly permitted in this MSA, the Receiving Party will not disclose, duplicate, publish, transfer or otherwise make available Confidential Information of the Disclosing Party in any form to any person or entity without the Disclosing Party’s prior written consent. The Receiving Party will not use the Disclosing Party’s Confidential Information except to perform its obligations under this MSA, such obligations including, in the case of Kruncher Inc., to provide the Services. Notwithstanding the foregoing, the Receiving Party may disclose Confidential Information to the extent required by law, provided that the Receiving Party: (a) gives the Disclosing Party prior written notice of such disclosure so as to afford the Disclosing Party a reasonable opportunity to appear, object, and obtain a protective order or other appropriate relief regarding such disclosure (if such notice is not prohibited by applicable law); (b) uses diligent efforts to limit disclosure and to obtain confidential treatment or a protective order; and (c) allows the Disclosing Party to participate in the proceeding. Further, Confidential Information does not include any information that: (i) is or becomes generally known to the public without the Receiving Party's breach of any obligation owed to the Disclosing Party; (ii) was independently developed by the Receiving Party without the Receiving Party's breach of any obligation owed to the Disclosing Party; or (iii) is received from a third party who obtained such Confidential Information without any third party's breach of any obligation owed to the Disclosing Party.


6. Data Practices

6.1. Data Practices Definitions

“Service Data” means a subset of Confidential Information comprised of electronic data, text, messages, communications, or other materials submitted to and stored within the Services by Customer in connection with use of the Services. Service Data may include, without limitation, any information relating to an identified or identifiable natural person (“data subject”) where an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to their physical, physiological, mental, economic, cultural, or social identity of that natural person (such information, “Personal Data”). Service Data does not include metrics and information regarding Customer’s use of the Services, including information about how Authorized Users use the Services (such information, “Usage Data”).

6.2. Ownership

Customer will continue to retain its ownership rights to all Service Data processed under the terms of this MSA and Kruncher Inc. will own all Usage Data.

6.3. Kruncher Inc.’s Use of Data

Kruncher Inc. processes Service Data in accordance with this MSA:

  1. Kruncher leverages artificial intelligence tools to ingest and analyze data;
  2. Kruncher stores any file in segregated storage by Customer;
  3. Kruncher does not share or commercialize any Customer documents with third parties;
  4. Customer Data will not be used to train Kruncher’s models for any third-party purpose aside from providing and improving the Services for that specific Customer.

6.3.1. Operating the Services

Kruncher Inc. may receive, collect, store, and/or process Service Data based on Kruncher Inc.’s legitimate interest in operating the Services. For example, Kruncher Inc. may collect Personal Data (such as name, phone number, or credit card information) through the account activation process. Kruncher Inc. may also use Service Data in an anonymized manner, such as conversion to numerical value, for the training of machine learning models to support certain features and functionality within the Services.

6.3.2. Communications

Kruncher Inc. may communicate with Customer or Authorized Users (i) to send product information and promotional offers or (ii) about the Services generally. If Customer or an Authorized User does not want to receive such communications, Customer may email info@kruncher.ai. Customer and necessary Authorized Users will always receive transactional messages that are required for Kruncher Inc. to provide the Services (such as billing notices and product usage notifications).

6.3.3. Improving the Services

Kruncher Inc. may collect, and may engage third-party analytics providers to collect, Usage Data to develop new features, improve existing features, or inform sales and marketing strategies based on Kruncher Inc.’s legitimate interest in improving the Services. When Kruncher Inc. uses Usage Data, any Personal Data that was included in Service Data shall be anonymized and/or aggregated in such a manner that it no longer constitutes Service Data or Personal Data under applicable data protection laws. Any such third-party analytics providers will not share or otherwise disclose Usage Data, although Kruncher Inc. may make Usage Data publicly available from time to time.

6.3.4. Connecting to Third-Party Services

Customer may wish to connect third-party services to the Services (e.g., connecting Kruncher Inc. to Customer’s single-sign-on service). When Customer uses a third-party service to connect with Kruncher Inc., logs into the Services through a third-party authentication service, or otherwise provides Kruncher Inc. with access to information from a third-party service, Kruncher Inc. may obtain other information, including Personal Data, from those third parties and combine that Service Data or Usage Data based on Kruncher Inc.’s legitimate interest in providing Customer with functionality that supports the Services. Any access that Kruncher Inc. may receive to such information from a third-party service is always in accordance with the features and functionality, particularly as to authorization, of that service. By authorizing Kruncher Inc. to connect with a third-party service, Customer authorizes Kruncher Inc. to access and store any information provided to Kruncher Inc. by that third-party service, and to use and disclose that information in accordance with this MSA.

6.3.5. Third-Party Service Providers

Customer agrees that Kruncher Inc. may provide Service Data and Personal Data to authorized third-party service providers, only to the extent necessary to provide, secure, or improve the Services. Any such third-party service providers will only be given access to Service Data and Personal Data as is reasonably necessary to provide the Services and will be subject to (a) confidentiality obligations which are commercially reasonable and substantially consistent with the standards described in this MSA; and (b) their agreement to comply with the data transfer restrictions applicable to Personal Data as set forth below.

6.4. Service Data Safeguards

(i) Kruncher Inc. will not sell, rent, or lease Service Data to any third party, and will not share Service Data with third parties, except as permitted by this MSA and to provide, secure, and support the Services.
(ii) Kruncher Inc. will maintain commercially reasonable (particularly for a company of Kruncher Inc.’s size and revenue) appropriate administrative, physical, and technical safeguards for protection of the security, confidentiality, and integrity of Service Data.


7. Privacy Practices

7.1. Privacy Policy

Kruncher Inc. operates the Services in accordance with its privacy policy:
🔗 https://kruncher.ai/privacy

7.2. Customer as Controller

To the extent Service Data constitutes Personal Data, the Parties agree that Customer determines the purpose and means of processing such Personal Data, and Kruncher Inc. processes such information on behalf of Customer.

7.3. Hosting and Processing

Unless otherwise specifically agreed to by Kruncher Inc., Service Data may be hosted by Kruncher Inc., or its respective authorized third-party service providers, in the United States or other locations around the world. In providing the Services, Kruncher Inc. will engage entities to process Service Data, including and without limitation, any Personal Data within Service Data pursuant to this MSA, within the United States and in other countries and territories.

7.4. Sub-Processors

Customer acknowledges and agrees that Kruncher Inc. may use third-party data processors engaged by Kruncher Inc. who receive Service Data from Kruncher Inc. for processing on behalf of Customer and in accordance with Customer’s instructions (as communicated by Kruncher Inc.) and the terms of its written subcontract (the “Sub-Processors”). Such Sub-Processors may access Service Data to provide, secure, and improve the Services. Kruncher Inc. will be responsible for the acts and omissions of Sub-Processors to the same extent that Kruncher Inc. would be responsible if Kruncher Inc. was performing the services directly under the terms of this MSA. The names and locations of all current Sub-Processors used for the processing of Personal Data under this MSA, if any, are set forth in the Privacy Policy.


8. Intellectual Property Rights

Each Party will retain all rights, title and interest in any patents, inventions, copyrights, trademarks, domain names, trade secrets, know-how and any other intellectual property and/or proprietary rights (“Intellectual Property Rights”), and Kruncher Inc. in particular will exclusively retain such rights in the Services and all components of or used to provide the Services. Customer hereby provides Kruncher Inc. a fully paid-up, royalty-free, worldwide, transferable, sub-licensable (through multiple layers), assignable, irrevocable and perpetual license to implement, use, modify, commercially exploit, incorporate into the Services or otherwise use any suggestions, enhancement requests, recommendations or other feedback Kruncher Inc. receives from Customer, Customer’s agents or representatives, Authorized Users, or other third parties acting on Customer’s behalf; and Kruncher Inc. also reserves the right to seek intellectual property protection for any features, functionality or components that may be based on or that were initiated by such suggestions, enhancement requests, recommendations or other feedback.


9. Representations, Warranties, and Disclaimers

9.1. Authority.

Each Party represents that it has validly entered into this MSA and has the legal power to do so.

9.2. Disclaimers.

EXCEPT AS SPECIFICALLY SET FORTH IN THIS SECTION AND ANY APPLICABLE SERVICE LEVEL AGREEMENT, THE SERVICES, INCLUDING ALL SERVER AND NETWORK COMPONENTS, ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS, WITHOUT ANY WARRANTIES OF ANY KIND TO THE FULLEST EXTENT PERMITTED BY LAW, AND KRUNCHER INC. EXPRESSLY DISCLAIMS ANY AND ALL WARRANTIES, WHETHER EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, ANY IMPLIED WARRANTIES OF MERCHANTABILITY, TITLE, FITNESS FOR A PARTICULAR PURPOSE, AND NON-INFRINGEMENT. CUSTOMER ACKNOWLEDGES THAT KRUNCHER INC. DOES NOT WARRANT THAT THE SERVICES WILL BE UNINTERRUPTED, TIMELY, SECURE, ERROR FREE, OR FREE FROM VIRUSES OR OTHER MALICIOUS SOFTWARE, AND NO INFORMATION OR ADVICE OBTAINED BY CUSTOMER FROM KRUNCHER INC. OR THROUGH THE SERVICES SHALL CREATE ANY WARRANTY NOT EXPRESSLY STATED IN THIS MSA. THE PARTIES ADDITIONALLY AGREE THAT KRUNCHER INC. WILL HAVE NO LIABILITY OR RESPONSIBILITY FOR CUSTOMER’S VARIOUS COMPLIANCE PROGRAMS, AND THAT THE SERVICES, TO THE EXTENT APPLICABLE, ARE ONLY TOOLS FOR ASSISTING CUSTOMER IN MEETING THE VARIOUS COMPLIANCE OBLIGATIONS FOR WHICH IT SOLELY IS RESPONSIBLE.


10. Indemnification

10.1. Indemnification by Kruncher Inc.

Kruncher Inc. will indemnify and hold Customer harmless from and against any third party claim against Customer alleging that Customer’s use of a Service as permitted by this MSA infringes or misappropriates a third party’s valid patent, copyright, trademark, or trade secret (an “IP Claim”). Kruncher Inc. will, at its expense, defend such IP Claim and pay damages finally awarded against Customer in connection therewith, including the reasonable fees and expenses of the attorneys engaged by Kruncher Inc. for such defense, provided that (a) Customer promptly notifies Kruncher Inc. of the threat or notice of such IP Claim; (b) Kruncher Inc. will have the sole and exclusive control and authority to select defense attorneys, and defend and/or settle any such IP Claim (however, Kruncher Inc. will not settle or compromise any claim that results in liability or admission of any liability by Customer without prior written consent); and (c) Customer fully cooperates with Kruncher Inc. in connection therewith. If use of a Service by Customer has become, or, in Kruncher Inc.’s opinion, is likely to become, the subject of any such IP Claim, Kruncher Inc. may, at its option and expense, (i) procure for Customer the right to continue using the Service(s) as set forth hereunder; (ii) replace or modify a Service to make it non-infringing; or (iii) if options (i) or (ii) are not commercially reasonable or practicable as determined by Kruncher Inc., terminate Customer’s subscription to the Service(s) and repay, on a pro-rata basis, any Fees previously paid to Kruncher Inc. for the corresponding unused portion of the Term for such Service(s). Kruncher Inc. will have no liability or obligation under this Section with respect to any IP Claim if such claim is caused in whole or in part by (x) Kruncher Inc.’s compliance with designs, data, instructions, or specifications provided by Customer; (y) modification of the Service(s) by anyone other than Kruncher Inc. or use of the Service(s) in violation of (i) this MSA, (ii) written instructions provided by Kruncher Inc., or (iii) the product features of the Service(s); or (z) the combination, operation or use of the Service(s) with other hardware or software where a Service would not by itself be infringing. The provisions of this Section state the sole, exclusive, and entire liability of Kruncher Inc. to Customer and constitute Customer’s sole remedy with respect to an IP Claim brought by reason of access to or use of a Service by Customer, Customer’s agents, or Authorized Users.

10.2. Indemnification by Customer.

Customer will indemnify and hold Kruncher Inc. harmless against any third party claim (a) arising from or related to use of a Service by Customer, Customer’s agents, or Authorized Users in breach of this MSA; or (b) alleging that Customer’s Service Data infringes or misappropriates a third party’s valid patent, copyright, trademark, or trade secret; provided (i) Kruncher Inc. promptly notifies Customer of the threat or notice of such claim; (ii) Customer will have the sole and exclusive control and authority to select defense attorneys, and defend and/or settle any such claim (however, Customer will not settle or compromise any claim that results in liability or admission of any liability by Kruncher Inc. without prior written consent); and (iii) Kruncher Inc. fully cooperates in connection therewith.


11. Limitation of Liability

UNDER NO CIRCUMSTANCES AND UNDER NO LEGAL THEORY (WHETHER IN CONTRACT, TORT, NEGLIGENCE OR OTHERWISE) WILL EITHER PARTY TO THIS MSA, OR THEIR AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, SERVICE PROVIDERS, SUPPLIERS OR LICENSORS BE LIABLE TO THE OTHER PARTY OR ANY AFFILIATE FOR ANY LOST PROFITS, LOST SALES OR BUSINESS, LOST DATA (BEING DATA LOST IN THE COURSE OF TRANSMISSION VIA CUSTOMER’S SYSTEMS OR OVER THE INTERNET THROUGH NO FAULT OF KRUNCHER INC.), BUSINESS INTERRUPTION, LOSS OF GOODWILL, COSTS OF COVER OR REPLACEMENT, OR FOR ANY TYPE OF INDIRECT, INCIDENTAL, SPECIAL, EXEMPLARY, CONSEQUENTIAL, OR PUNITIVE LOSS OR DAMAGES, OR ANY OTHER INDIRECT LOSS OR DAMAGES INCURRED BY THE OTHER PARTY OR ANY AFFILIATE IN CONNECTION WITH THIS MSA OR THE SERVICES REGARDLESS OF WHETHER SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY OF OR COULD HAVE FORESEEN SUCH DAMAGES.

NOTWITHSTANDING ANYTHING TO THE CONTRARY IN THIS MSA, AND EXCLUDING THE PARTIES’ INDEMNIFICATION OBLIGATIONS HEREUNDER, EITHER PARTY’S AGGREGATE LIABILITY TO THE OTHER ARISING OUT OF THIS MSA OR THE SERVICES WILL IN NO EVENT EXCEED THE FEES OF THE SUBSCRIPTION PAID BY THE CUSTOMER IN THAT CALENDAR YEAR. CUSTOMER ACKNOWLEDGES AND AGREES THAT THE ESSENTIAL PURPOSE OF THIS SECTION AND THE PARTIES’ INDEMNIFICATION OBLIGATIONS IS TO ALLOCATE THE RISKS UNDER THIS MSA BETWEEN THE PARTIES AND LIMIT POTENTIAL LIABILITY GIVEN THE FEES, WHICH WOULD HAVE BEEN SUBSTANTIALLY HIGHER IF KRUNCHER INC. WERE TO ASSUME ANY FURTHER LIABILITY OTHER THAN AS SET FORTH HEREIN. KRUNCHER INC. HAS RELIED ON THESE LIMITATIONS IN DETERMINING WHETHER TO PROVIDE CUSTOMER WITH THE RIGHTS TO ACCESS AND USE THE SERVICES PROVIDED FOR IN THIS MSA.


12. Miscellaneous

12.1. Entire Agreement

This MSA and the applicable Order Form(s) constitute the entire agreement, and supersede all prior agreements, between Kruncher Inc. and Customer regarding the subject matter hereof.

12.2. Assignment

Either Party may, without the consent of the other Party, assign this MSA to any affiliate or in connection with any merger, change of control, or the sale of all or substantially all of such Party’s assets provided that (1) the other Party is provided prior notice of such assignment and (2) any such successor agrees to fulfill its obligations pursuant to this MSA. Subject to the foregoing restrictions, this MSA will be fully binding upon, inure to the benefit of and be enforceable by the Parties and their respective successors and assigns.

12.3. Severability

If any provision in this MSA is held by a court of competent jurisdiction to be unenforceable, such provision will be modified by the court and interpreted so as to best accomplish the original provision to the fullest extent permitted by law, and the remaining provisions of this MSA will remain in effect.

12.4. Relationship of the Parties.

The Parties are independent contractors. This MSA does not create a partnership, franchise, joint venture, agency, fiduciary, or employment relationship between the Parties.

12.5. Notices.

All notices provided by Kruncher Inc. to Customer under this MSA may be delivered in writing (a) by nationally recognized overnight delivery service (“Courier”) or U.S. mail to the contact mailing address provided by Customer on the Order Form; or (b) by electronic mail to the electronic mail address provided for Customer’s account owner. Customer must give notice to Kruncher Inc. in writing by Courier to Kruncher Inc., 541 Jefferson Ave Ste 100, Redwood City, CA 94063, United States. All notices shall be deemed to have been given immediately upon delivery by electronic mail; or, if otherwise delivered, upon the earlier of receipt or two (2) business days after being deposited in the mail or with a Courier as permitted above.

12.6. Governing Law, Jurisdiction, Venue

This MSA will be governed by the laws of the Republic of Singapore without reference to conflict of laws principles. Any disputes under this MSA shall be resolved in a court of general jurisdiction in Singapore. Customer hereby expressly agrees to submit to the exclusive personal jurisdiction and venue of such courts for the purpose of resolving any dispute relating to this MSA or access to or use of the Services by Customer, its agents, or Authorized Users.

12.7. Export Compliance

The Services and other software or components of the Services that Kruncher Inc. may provide or make available to Customer are subject to U.S. export control and economic sanctions laws as administered and enforced by the Office of Foreign Assets Control of the United States Department of the Treasury. Customer agrees to comply with all such laws and regulations as they relate to access to and use of the Services. Customer will not access or use the Services if Customer or any Authorized Users are located in any jurisdiction in which the provision of the Services, software, or other components is prohibited under U.S. or other applicable laws or regulations (a “Prohibited Jurisdiction”) and Customer will not provide access to the Services to any government, entity, or individual located in any Prohibited Jurisdiction. Customer represents and warrants that (a) it is not named on any U.S. government list of persons or entities prohibited from receiving U.S. exports, or transacting with any U.S. person; (b) it is not a national of, or a company registered in, any Prohibited Jurisdiction; (c) it will not permit any individuals under its control to access or use the Services in violation of any U.S. or other applicable export embargoes, prohibitions or restrictions; and (d) it will comply with all applicable laws regarding the transmission of technical data exported from the United States and the countries in which it and Authorized Users are located.

12.8. Anti-Corruption

Customer agrees that it has not received or been offered any illegal or improper bribe, kickback, payment, gift, or thing of value from any of Kruncher Inc.’s employees or agents in connection with this MSA. Reasonable gifts and entertainment provided in the ordinary course of business do not violate the above restriction. If Customer learns of any violation of the above restriction, Customer will use reasonable efforts to promptly give notice to Kruncher Inc..

12.9. Publicity and Marketing.

Kruncher Inc. may use Customer’s name, logo, and trademarks solely to identify Customer as a client of Kruncher Inc. on Kruncher Inc.’s website and other marketing materials and in accordance with Customer’s trademark usage guidelines, if Customer provides same to Kruncher Inc.. Kruncher Inc. may share aggregated and/or anonymized information regarding use of the Services with third parties for marketing purposes to develop and promote the Services. Kruncher Inc. never will disclose aggregated and/or anonymized information to a third party in a manner that would identify Customer as the source of the information or Authorized Users or others personally.

12.10. Amendments.

Kruncher Inc. may amend this MSA from time to time, in which case the new MSA will supersede prior versions. Kruncher Inc. will notify Customer not less than ten (10) days prior to the effective date of any such amendment and Customer’s continued use of the Services following the effective date of any such amendment may be relied upon by Kruncher Inc. as consent to any such amendment. Kruncher Inc.’s failure to enforce at any time any provision of this MSA does not constitute a waiver of that provision or of any other provision of this MSA.